Grand Opening

The hot month of July dragged on while I spent as much time as possible working on the new store. Our August 1st deadline was quickly approaching and I was being held up badly by the slow progress of the landlord and his contractors. They were killing me! Lori and I were able to spend some time down at the seashore while the slowdown kept me at bay. As soon as the bathroom was complete, it would be a fast and furious vault to the finish line. It’s the little things that always counted for me. The finish details, the merchandising and final product needed to be perfect. The grand opening would be pushed back for two weeks but the extra time was needed.

The week before our grand opening was spent cleaning and perfecting the final product. I finished meeting with multiple vendors to select the perfect variety of beautiful new jewelry to wow my new clientele. And my old! The expectations were tremendous. This would be my last store. I wasn’t going through this process ever again. Guaranteed! The beautiful red “Belaggio Jewelers” LED sign was the final touch, installed one day before the doors would open. We were ready! The next morning the future, my future, would move forward. Yet another gamble in the business of my life… with so much to lose. A new store, a new location and a new town. I knew that I could do it. I had to.

The launch was a great success. Even though it was the summer, usually a slow time in the jewelry business, customers old and new flowed into the new location. Business was good. I could see that the road to success would be possible with a lot of hard work and some really good luck. After all, twenty eight years in business is a long , long time. My new lease covered six more years. Piece of cake!

While the rest of the fam was doing their thing, my focus was unwavering. I felt tired but nonetheless pretty good overall. Another year of Leukemia free tests and albeit the usual Gleevec side effects, life was good. There would be no more side businesses, no distractions and no excuses. Let’s get it.

On an additional note…as my blog rolls on, another milestone approaches. This coming Monday, May 23rd, the anniversary of my original diagnosis of CML reaches the 26 year mark. It may seem like a lifetime ago…but not so. My story continues. Kudos and love to all of the CML warriors out there.

Next Up: Nonna Peduzzi

A Crazy Summer

I woke up on June 1st and realized…I didn’t have to go to work! Wow! No stress, no long drive, shopping center hours and no responsibilities. No store. Yet. That short lived sense of calm would not last very long of course. A few days off to relax after the hectic store closing and moving would be all that I had. This summer would be busy, busy, with construction on the new location. It would be myself and a few friends taking on the task to be ready by August 1st. I was using all of the same jewelry cases, minus a few, so that was a big hurdle overcome in the time constraint. Plus, I had to wait on the landlord to finish his work making the property code compliant with a new bathroom and HVAC. This would inevitably slow me down.

Meanwhile, another issue had kept me busy while I was handling the new store. My cousin John, about eight years older than me, wasn’t a blood cousin but my family was so close to his that we called his parents Aunt Jane and Uncle Dick. Uncle Dick was a huge mentor to my father in business and in life. They were very close. Growing up, our families spent many summers together on Long Beach Island at the Jersey shore. Our family history started on the island with a business relationship between the Tuckerton Lumber Company and my Dad and Uncle Dick. The latter being accountants for the business. John Sooy was like a big brother to me, his brother Rick too. I looked up to them growing up with their great cars, friends and so many girlfriends. So many memories listening to the great music of the sixties and seventies on the car radio when John would give us rides in his bright yellow 69 Chevy Chevelle. It had black letters on the trunk that read…”I am curious”…on it. Look it up..lol. Every Christmas Eve, The Sooy’s would be at our house for our big annual holiday party and John would also spend a lot of time at our house year round. His best friends were great guys too. John Scala, Bob Hawk, his brother Ricky. All too funny. Every friday night, my Dad would bring hardshell crabs home after work and John would be there among many other friends. A mini town hall, no topic was off of the table. Especially, the Philadelphia Flyers. My Dad and John split season tickets for the home games at the Spectrum. We all loved Hockey…in case you didn’t realize that yet! John had became a wonderful teacher in his chosen field. He worked with children who had disabilities and were challenged for his whole career. As we got older, we spoke occasionally, less than I would have liked. Life, work and family became my priority. John never had kids. He had so many that he taught and mentored that it really didn’t matter. His longtime love “Bobbie” kept him busy too. She was a great person and a big horse lover. They were her kids.

John had cancer. A terrible gastrointestinal disease that ravaged him after many hard fought years. This summer, we would reconnect. After many years of off and on communication, he was surviving mostly on his own. He and Bobbie had a falling out and John was living alone in the house they had purchased together years before. He looked awful. John was not a big guy. Small in stature, he had lost so much weight. He wasn’t eating much and although Bobbie was trying to help him, he pushed her away with his bad moods and attitude. He was dying. Lori would make him food for a week and I would drop it at the house for him. Sometimes, he wouldn’t come to the door so I would just text him to let him know that I dropped it off. He barely ate it. I would always find the containers neatly packed in his fridge. I contacted Bobbie and convinced her that he needed full time care. She was the only alternative to care for him as he deteriorated. She agreed and moved back in to take care of him whether he liked it or not. As the summer wore on and I built my new store, trips to John’s house would be the norm. I cherished our visits while we rehashed our past, talked politics and music and hockey. He was family, blood or no blood. As the cancer took its toll on John, I picked him up a mini refrigerator for his bedroom. He had a very difficult time using the stairs and weighed about eighty pounds. We laughed as he got mad at me and had me move the refrigerator about six times until it was in the exact position he wanted it in. Pudding and juice. That was all that he wanted. Not too long after that day, I had dropped in to check on him and he was mostly incoherent. Barely able to move, he opened his eyes slightly and gave me a smile. He knew I was there. A few hours after I left, I got a call from Bobbie that John had passed. Very sad. Too young, cancer claimed another great person. RIP brother.

On another note, as I write this memoir… I saw a Facebook post yesterday, posted by a friend. It was a link to an obituary for the daughter of one of his friends. I clicked on the father’s link and scrolled down, reading the many posts chronologing the young girl’s fight to survive. From a December 2021 diagnosis to her passing this week of May 2022. I felt the parent’s pain and cried while I read about their daughter’s trials and tribulations. All too familiar. The huge ups and downs and eternal optimism. In the end, a story too short and a life taken too young… Leukemia left its mark on yet another beautiful soul and her family. May she rest in peace.

Next Up: Grand Opening

A Huge Decision

While all of the drama with Joe was now in the rear view mirror and all was well with the world, it was decision time for me. The lease for Belaggio Jewelers was now up and ending on May 30th,2016. My business location, home away from home for the last sixteen years, was up for renewal. My landlord sent me a letter offering another five year extension with a large initial increase in rent and a five percent per year increase on top of that. Were they crazy? I was paying too much already! In addition, the surrounding neighborhood was in decline and I worried constantly about our future safety and business in general. This offer was unacceptable and I was forced to make a life changing decision. After twenty six years on Cottman Avenue, Belaggio Jewelers would be closing its doors in the City of Philadelphia and moving to the burbs. This was big.

I had my eye on a store in Warminster Pennsylvania in Bucks County. Only about fifteen minutes from my home in Doylestown, the store was in an older shopping center but at one of the busiest intersections around. I liked the location because it was right next to a very busy Dry Cleaners. Lots of traffic. The store was small and needed a complete renovation. It had been empty for six years. The rent was perfect though. It would be my seventh location. A whole new start, forty five minutes north of Cottman Ave. Negotiations went well with the new landlord and 620 York Road was now the new location for my store. So much work to be done.

Work began immediately on the “Going out of Business/ Moving sale”. Signs were put up in the windows, advertising in the local papers initiated and everything priced to move. I needed to move a lot of inventory. Raising cash and reducing my inventory would be key right now. I had to be ready to shut down at the end of May and start construction right away on the new location. Of course, the construction would be done by “Yours Truly” along with my cohorts in the trades. To have friends in the trades is a beautiful thing. To be experienced in construction yourself, even better. You know of my past work doing construction and tenant fit-ups. I always built my own stores. This would be no different. Here goes nothing!

Our last three months at the store went beautifully. The sale was a huge success. We moved a lot of inventory and raised a comfortable amount of capital to be able to move forward. I was projecting an opening date for the new store of August 1st. Sixty days after closing the Philly doors. Ambitious, eh? I enlisted the help of some strong young men and a big Ryder truck to complete the clean out of the old store. It took about a week to dismantle the showcases and clean the place out. We transported everything that I would be reusing up to Warminster in a few trips. Actually a lot of trips. After everything was completed, I took a few pictures of the empty space and a selfie by the front door. It was the end of an era. Twenty eight years of business in the City of Philadelphia. Kind of sad to walk away after all of those years. I locked the door and handed the keys to the mall security guard. Adios, my friend. It was nice knowing you.

Next Up: A Crazy Summer